Overview

In this article you will walk through how to create an account for Google Tag Manager, Create New Tags and How to add Tags to your Home Page Filter.

Steps

Add a New Account

Login to https://tagmanager.google.com
Select Create an Account
Fill in your Account Name
Container Name will be the same of your video library
Target Platform: Web

From the <body> code, identify and copy just your Google Tag Manager (GTM) ID. it will look like: GTM-XXXXXXX

Add GTM Account Information to webcastcloud

Login to webcastcloud Admin
Under Settings >Integrations >Google Tag Manager
Simply paste in your GTM ID
Save

Your webcastcloud video library is now configured with your GTM. Although you will need to continue through the following steps to capture more insights from your visitor activity.

Create New Tags

Click on new tag

Create a Name for your tag
Click the selected area to select tag type
Select Google Analytics: GA4 Configuration
You will see following page

To get “Measurement ID” you need to create property on Google Analytics. Below are the steps
- a. Visit this link Google Analytics
- Click on start measuring

- Enter name of account and name something relevant
- Setup property for analytics
- Choose business information options from given ones
- Accept the terms
- Click on “Data Streams” and Choose web platform

- Enter domain url and name of data stream: this is your webcastcloud URL
- Click on Create Steam Button
- Copy the measurement ID from the page

- If you want to read same Id again then you can click on “Admin” by hovering “Gear icon”

Enter the measurement ID on create tag page
- Click on Triggering to add triggers
- Choose “All pages” trigger type
To add user Properties, we need to add userid (and customerid in case of member site) properties
- Add variables for UserId and CustomerId. Following are the steps
First click on Variables

The following 2 variables will be added:
- UserId: this is the userid for each member that is unique within webcastcloud.
- CustomerId: This is generally a customerId or memberId that is passed from an integration to webcastcloud’s for your members profile. The CustomerId may be the Id from your CRM or Association Management Software. This helps to track user data with other website and applications.

Graphical user interface, text, application, email

Description automatically generated

Above user defined variables list. Click on New
Follow these steps to add variable
Add Data layer variable name. Name must be “UserId” for this filed
Save
Similar to this you can add CustomerId
Now, we need to add trigger to send data to GTM to set UserId and CustomerId
Click on Triggers

Choose “Custom Event” Trigger type
Fill fields as follow and “setUserInfo” event name should not be changed.
Select Save
Now, link this trigger with Tag
Set fields and properties as per the screenshot below:
Click on + on triggers of GA2 property
Select “setUserInfo” trigger
Select Save
The following details will be displayed:
By clicking Tags and Triggers you can see list
You will see Tags display as follows:

NOTE: In case you had not copied the GTM ID and added to webcastcloud, it be simply copied from here:
Before you publish changes, you can review it’s working by clicking “Preview” button
Enter your webcastcloud URL, starting with https://
for example: https://<yoursitename>.webcastcloud.com
Select Connect
Click on Continue to load page
It will load your video library, where you can click on some page to review the tag manager connections are successful:
Click on Configure button on analytics.google.com
You can see debug view events here By clicking DebugView
Click on Submit button to publish changes
Set a version name and Publish your changes
Click on Workspace to go back to list
You can review analytics of user on clicking 1) and 2) buttons
It shows the location of the users on map as well. Click on the blue circle on the map to view details.
Scroll down and you can see the pages visited by the user