Skip to main content

How to Use Member Analytics in Webcastcloud Admin

Updated

Overview

Webcastcloud’s Member Analytics provides detailed insights into how your members and non-members are engaging with your content. You can track views, logins, and engagement across various member types and groups. Additionally, you can filter data to view top-performing non-members, making it a valuable tool for identifying potential leads.

Step-by-Step Guide to Accessing Member Analytics

1. Navigating to Member Analytics

  • Log into your Webcastcloud Admin account.
  • From the left-hand menu, navigate to Analytics.
  • Select Members.

2. Applying Filters to Customize Your Data

You can filter the analytics data using a variety of options to focus on specific member types, groups, or time periods. Here's how to set up the filters:

  • Member Name: Enter the name of the member you want to view.
  • Member Email: Search by the member's email address.
  • From Date: Select the start date for the data range (dd/mm/yyyy).
  • To Date: Choose the end date for the range (dd/mm/yyyy).
  • Member Types: Select the specific type of members you want to track (e.g., Associate, Affiliate, Full Member, Non-member).

Once your filters are set, click Submit to apply filters to generate the analytics results based on your selections.

 

3. Understanding the Results

After applying your filters, the data will be displayed as follows:

  • Logins & Views Line Graph: A line graph will visualize both Logins and Views over the selected date range, making it easy to track how often members are logging in and viewing content.

  • Member Analytics Table: Below the graph, a table presents detailed information on your members, sorted by the most engaged users or top viewers during the specified time period. The table includes the following columns:

    • Email: The email address of the member.
    • Customer ID: The unique identifier for the customer within your system.
    • Company ID: The unique identifier for the member’s company.
    • Total Videos Watched: The total number of videos watched by the member.
    • Total Live: The number of live events watched.
    • Total OnDemand: The number of on-demand videos watched.
    • Time Watched: The total time spent watching videos by the member.
    • Average Time: The average amount of time the member spends watching each video.
    • Average Percentage: The average percentage of each video that the member watches.
    • First Watch: The date and time the member first watched any content.

4. Identifying Non-Member Engagement

  • You can filter data to identify top-performing non-members. This is useful for finding potential leads who are highly engaged with your content but are not yet members. Simply select Non-Members under the Member Types filter to track their engagement.

5. Exporting Data

  • If you need to further analyze the data, click the Download button located below the analytics table. This will allow you to download the filtered data as a CSV file for external reporting or sharing with your team.

 

Common Questions

  1. How can I track non-member engagement?

    • To view analytics for non-members, apply the Member Type filter and select Non-Members. The results will show how these leads engage with your content, helping you identify potential conversion opportunities.

  2. How do I know who the most engaged member is?

    • The Member Analytics Table is automatically sorted by the most engaged or top viewers during the selected date range, making it easy to identify your most active members.

  3. Can I track logins and video views on the same graph?

    • Yes. The Logins & Views Line Graph will display both metrics on the same graph, allowing you to visualize member activity over time.

This article covers how to use Member Analytics in Webcastcloud Admin, enabling you to track member and non-member engagement with your video content. For further assistance, please contact our support team.

Powered by Zendesk